Saliencia de la mortalidad y su influencia en motivos identitarios individuales y colectivos: un estudio experimental

Sebastián Campos; Agustín Espinosa

doi:10.24265/liberabit.2016.v22n1.06

Sebastián Campos Pontificia Universidad Católica del Perú, Lima, Perú
Agustín Espinosa Pontificia Universidad Católica del Perú, Lima, Perú

DOI: https://doi.org/10.24265/liberabit.2016.v22n1.06

Palabras clave: identidad individual, identidad colectiva, motivos identitarios, teoría del manejo del terror, saliencia de la mortalidad

Resumen

La presente investigación busca determinar el impacto de la saliencia de la mortalidad en motivos identitarios individuales y colectivos, como la autoestima, la eficacia, la pertenencia, la distintividad, la continuidad y el significado. Se hipotetizó que la conciencia de la propia muerte potenciaría, a nivel individual y colectivo, los motivos identitarios descritos. A través de un diseño experimental, se encontró que a nivel de identidad individual el grupo experimental (expuesto a la saliencia de la propia mortalidad) mostró puntuaciones marginalmente más elevadas que el grupo de control en los motivos de autoestima y de distintividad, y puntuaciones significativamente más elevadas en el motivo de continuidad. A nivel de identificación colectiva no se aprecia efecto alguno de la mortalidad sobre los motivos identitarios.

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